In the late 60s it was fashionable to use a pile of Altec A7s driven by whatever…Altec amps maybe, Macs…and the sound was friendly and sort of warm. (My bands in the early 70s to mid 80s dragged a pair of A7s around, albeit with heavy duty bass drivers). A corner was turned in the 70s to things like JBL loaded boxes from Tycobrahe and Clair Brothers with maybe Phase Linear amps, and the new normal was REAL LOUD and somewhat less warm and friendly. I'm currently a live sound mixer for smallish shows (jazz and folkie stuff mostly) and use both powered and passive speakers that sound modern and clear, careful application of powered 18s for subs, etc., and can actually get a warmish sound…but I do miss the A7 days.