If you had to pick, what are some of the brands you think are most overrated or underrated based on what you’ve heard? 
Can be any type of cable
overrated - kimber, krell, wilson, ps audio, mcintosh

underrated - ayre, hegel, mhdt, van alstine, buchardt

my humble opinion only... no offense intended to lovers of any of the brands above
Mods can you please change the thread title to end with ‘cables’.

I’m realizing many are probably getting the daily email notification and not realizing which sub forum this is in.
Probably overrated:
Any speaker cable priced at more than about $2/foot, unterminated.
Add about $30 per terminated cable (for one pair of locking bananas at each end.)  These, roughly, are Blue Jeans Cable prices for Canare 4S11.