@rodman99999 - no. anyone with any "inkling" of the scientific process knows - you form a hypothesis, not a theory. Either you don't know the difference, which, may be very possible. Or worse, in your condescending message towards me, you use inexact language. Which, makes you inarticulate at best or just stupid at worst. . Which one are you? I assume, perhaps without merit, that you do know the difference between a theory and a hypothesis, right?
And btw. No, It is not always an observation to kick off the process. It can also be a question. And thank god again you were wrong about it or else we would never have known the theory of relativity.
And 96%?!?! Really? If you want to quote something so specific, about something we don't know of, seriously, How smart are you? Because, we just don't know, what we don't know (As don Rumsfeld once put it.)
But to the subject at hand, okay, I accept the hypothesis that you can't measure cables traditionally to find a difference in sound. Then, observation should be used next. And the observed things are that the bass is tighter, or the midrange more full, or the highs are more airy. Those are things that can be measured. Why have we not done that? Null tests can prove those differences, So why haven't the cable manufactures themselves performed these experiments? Or published these results?