The Truth About Power Cords and there "Real" Price to Performance

“In the South Seas there is a cargo cult of people. During the war they saw airplanes land with lots of good materials, and they want the same thing to happen now. So they've arranged to imitate things like runways, to put fires along the sides of the runways, to make a wooden hut for a man to sit in, with two wooden pieces on his head like headphones and bars of bamboo sticking out like antennas—he's the controller—and they wait for the airplanes to land. They're doing everything right. The form is perfect. It looks exactly the way it looked before. But it doesn't work. No airplanes land. So I call these things cargo cult science, because they follow all the apparent precepts and forms of scientific investigation, but they're missing something essential, because the planes don't land.[1]” - Richard Feynman

Feynman cautioned that to avoid becoming cargo cult scientists, researchers must avoid fooling themselves, be willing to question and doubt their own theories and their own results, and investigate possible flaws in a theory or an experiment. He recommended that researchers adopt an unusually high level of honesty which is rarely encountered in everyday life, and gave examples from advertising, politics, and psychology to illustrate the everyday dishonesty which should be unacceptable in science.