Wow .... €50K Headphones ... What next

I didn't think I'll live to see this ... But here it is

Does this mean there is now permission to raise the tide ?!
These headphones prices seem like a blip on the radar when compared to this:

@ $5 million
One can't help wondering, shouldn't the headphone cable be replaced with a high end cable of some sort, you know, a pure silver cryogenically treated and machine broken in cable? The Artisan cable springs to mind....
The interesting thing is Sennheiser makes headphones for all at all price points and they all tend to mostly all be good performers at their price points. Will these end that streak? It's not like Sennheiser only caters to the elite although their products have achieved a certain high status in their market over the years. Can any thing sound that much better though? I wonder. Sennheiser has earned a lot of good will over the years and mostly avoided gimmicks I think.
I suppose if they are good enough to earn clear acknowledgement as the worlds best headphones as the price would suggest then that accolade alone must infer some unique value.

Anything less would have to be considered a failure for that price I would think.