best place for designing room w/ ur equip

If your looking for agreement you should find it here. I don't use HT myself but those in walls are rarely ever as good as freestanding speakers. The typical HT installer is so used to demands over unobstrusive aesthetics that they probably don't know how to cleanly install anything else. Stay your ground, it sure makes upgrading a lot easier and you won't have holes in your walls to patch up if you want to change your speakers.

Are their any other home theater installers in your area?
A good installer should always take in account what you the customer wants, after all you are paying for it.

I would talk with other companies about what you want from your home theater and I sure you can find some company willing to work with what you want.

When you say home theater, are you talking about a true home theater with theater style seating and custom walls and all the works or is this just a room with a couch and TV and surround speakers?

Because if it's the latter you could probably just do it yourself, you already have the speakers you want. You just need to figure out your budget and then start auditioning different components like processor, blu-ray, Tv, and amps. Your budget will determine what you can spend and should not be to hard to set up on your own.

i would like it to be more of a true home theater style. room is approx 20x17.
ceilings are 8 ft

ill look around and test some other people out...in walls are not for me.
tru audio speakers is what is was trying to sell me on....i never even heard of them.