Sony Blu-Ray dvd players at Costco for $109

I got the Panasonic one for about $ 120 a couple of months ago there and it works fine also. Have two Panny plasmas so went with it instead of Sony. Got both my TVs there , they give an extended warranty and have good prices on many things.

Good marketing. Way to go Sony!

Remeber that Sony's studio arm own a giant catalog of movie titles. Their DVD sales are dying. They're pricing BR players very aggressively in order to spur re-purchases of old titles on the new format. The PS3 has long been sold with a subsidy because it will move games and movies.

By all means, take advantage.

Marty

PS My info source is a neighbor who is head of Int'l Sales for Sony's BR Division.

It was the BDP-BX2. Just entry level but can't complain for that price. That's funny, when BR first hit the shores folks here would have been all over themselves for a player at that price, now it's cynic central, LOL! I've no connection with Sony in the least but I'm always willin' to pass along a good buy for fellow AGer's..Enjoy!