32 pairs of speaker and RCA cables measured and listened to

No surprise here, cables sound different. 

The deniers either can’t hear well or have non resolving stereos.

I didn't read the entire articles, but yeah.....what @tom2015 said.

I guess the results show that cables do measure differently.

I'm not surprised, but don't really care that much either. I choose my cables based on how they sound, not on how they measure.

I'd like to see various member's opinions on what parameters they would measure to judge the performance of an interconnect.