$9.99 for a new CD release, yes it has happened


I went in Tower today and they had Rodney Crowell's new CD for $9.99. I almost fell over. Too bad the new Carla Bley I wanted was $18.99.
herman
OK for those of us who are not in the know, what is a UMG and why should I care?
I wonder how this will play out for the used cd dealers and Columbia House? I'll suport my local CD Plus. They carry a good selection.....I check Wal-mart, then buy at the local if it is the same price.....How is the new Rodney Crowell?
This is because Hi-Rez is flushing the market. I got some great deals on Hybrid SACDs at below $14. I tried to share the info here but it was censored.
I work in books and when they do that both the Publisher and Vendor share the discount. I dont think they would leave their stores out in the cold like that.