Is There Big Trouble Brewing?


It seems there is some trouble in the recorded music industry. Sales of recorded music has fallen 5% in 2001, 9% in 2002 and the global forecast is for a drop of 12-14% in the year 2003.

Regulators, especially in Europe have blocked mergers between companies including Universal, Sony, Warner, EMI and BMG, and seem to be holding firm on their positions. The music industry feels that consolidation may be the answer to many of their woes. I don't know if I can agree with this.

Do you remember when you purchased an album that contained 12 or so songs? Usually 70-80% of those songs were great recordings with quality content. Now if you find 10-20% of the recorded content to be of any quality you are doing well.

The recorded music industry likes to blame piracy and the world economy to be the culprit. Could it be the lack of quality in conjunction with out of proportion pricing? Many companies feel that format changes may provide the diversity for multiple income streams. Is that why they continue to introduce recycled music in the new formats?

I myself feel a great resentment towards the music industry. I am sick and tired of paying high prices for low quality and I'm sure many of you feel the same way. If the industry would like to see the new formats have a higher acceptance factor, don't you think they would do so by releasing new material on the newer formats?

I don't get it. Is there anyone out there willing to embrace the new formats so that they may listen to recordings that they have been listening to for the last 30 years? Will the industry ever wake up and realize that the consumer is disgusted with the bill of goods we are presently being sold?
128x128buscis2
C'mon, folks. Hell, my Grandmother thought that Big Band, which my Mother liked, was a come-down from Swing. She lamented the drop in music quality that was hidden by the 30-piece band.

Cut the before-was-better crap.

Truth is, there are more diversions. Wanna listen to music? Turn on MTV(remembering that it is the kids who have always funded the music recording industry).

Yes, the industry is selling less. But, also look at the prices. I can get 100 blank Cd's for less than $25.00. This is after the retailer's mark-up. It just doesn't cost that much to mass produce an album. the $15.00 average price we pay for music is just too much, considering the costs. Yes, the artist should get his share--and he does--but that share is pennies compared to all of the middlemen.

The industry should go for market share as there is competition for the entertainment dollar. cut the prices and more sales will exist.
Seandtatlor99 I think your comment 'The other good news is that technology may allow more artists to bypass record companies altogether and market direct via the web' is the shining light at the end of this tunnel. Like other industries the internet will cut out the middle men. One positive effect, I foresee, will be a more diverse and "naturally" artistic product. What I mean by naturally is the absence of outside influences that the artist has to deal with. Two albums come to mind that captures the soul of the artist- Red Headed Stranger- Willie Nelson and Live at Blues Alley- Eva Cassidy. Had the fingerprints of the record companies been on these two albums I suspect that the magic one feels listening to these artist poring out their heart and souls would have been lost. All that said, lets just hope they can still afford good sound engineers.
Lokie, there are a lot of great local recording studios. They support artists who sell cd's on their tours and these engineers seem to be truer to the art than the big name studios. I was lucky enough to spend some time in one of them and the technology and expertise behind them is really something.

Unclejeff, you are absolutely on target. Want to sell more? Then lower the price. Per Sean's earlier comments, it might be tough to raise the quality (and copying is too easy anyway) -- so price is king.
Unclejeff, Isn't it ironic that "the kids" who always funded the music recording industry are downloading their own music off the web? What goes around, comes around.
I have to agree with Unclejeff (and Sean). My parents think the last good non-classical/non-jazz music was made in 1970 (not coincidentally about the time of the breakup of the Beatles). My grandmother thinks nothing made after 1950 is anything but "noise."

Buscis2, I sympathize but... in the 1960s, Ford made Mustangs and priced them at $3000 (1000x an LP?). Since 1970, inflation has averaged almost exactly 5% (5.02% to be exact). A consumer product which was $3 (I wasn't buying albums then but that's the number quoted) in 1970 should be priced, on average, at roughly 5x that price in 2003. When I am in the U.S., I have the choice I did not have in 1970 - I can buy a redbook CD, SACD, HDCD (with, as Sean points out, 1.5x as much music), or perhaps even an LP for $13-$17, the inflation-adjusted price of $3 in 1970.

In the end, I have to agree with Seanandtaylor99, it is the consumer who chooses what he/she wants to buy. It has always been the teenager who chooses what makes a gold record, and conversely, what does not (and any 15yr old male will choose to look at Britney rather than Eva, and most 13yr old girls will see Britney as a bigger success than Eva). And having been a teenager once, I know that half the fun of listening to music at that age is listening to music one's parents despise...

That and 23cts would have gotten you a haircut and a shave way back when...