If the customer walks what do you have then? 0 + 0 = 0. Great time to add to the sale and increase your revenues when you get them to part with their money rather than sitting on your inventory. There is something called the cost of money. People want to walk out thinking they got a deal. The same applies to when you purchase a car. How many consumers walk out of car dealership paying full list price? So, why should selling audio gear be any different.
I receive real estate listings from a realtor and have yet to see a pair of speakers in a room. So this means how many people actually buy audio gear in the first place? What are dealers then doing to educate people and to create interest? i have yet to see a TV commercial from a audio dealer other than TV's. This is why you see $5,000 entertainment furniture with a wide screen TV and no speakers when sound is probably 70% of the experience.
I receive real estate listings from a realtor and have yet to see a pair of speakers in a room. So this means how many people actually buy audio gear in the first place? What are dealers then doing to educate people and to create interest? i have yet to see a TV commercial from a audio dealer other than TV's. This is why you see $5,000 entertainment furniture with a wide screen TV and no speakers when sound is probably 70% of the experience.