Yup @n80, drums are loud! Useta drive my dad nuts; one day he came into my room when I was playing along with Charlie Watts on "Satisfaction" and told me "I said you could practice, not do this."
One reason Gretsch are big in the South is they're made in South Carolina. Or at least they have been for awhile. Originally they were made in Brooklyn, New York. Lots of 50's-60's Jazz drummers played Gretsch, as did Levon Helm of The Band. Some guys who have endorsement deals with other drum companies play Gretsch in the studio, Jeff Porcaro (L.A. studios, Toto) for one. Their shell design is excellent, and they've always fitted their drums with die cast hoops.