A " learned bias" like someone listening a musical instrument and learning how to hear it in his most subtle behaviour under the hand is not something to be put in the "placebo/ drawer...
Someone designing a tube amp with "wiring" direction is in the potentially same situation not in the placebo drawer ...
Then someone reducing all biases to the same category, all to be eliminated only, and explaining everything not there by the virtues of his numbers measuring tools to be placebo, create a childish simplification...
It will be a pity if a so interesting thread would be put at rest by too stuffed ears/brain...
I will not speak of your other accusations because anybody could read this thread and make his mind..
I don’t do blind tests on everything I buy but I don’t make blanket statements that something definitely sounds better, especially cables.
You just disguise and distort his claim here to make your point...is it not evident for anyone to read?
He claimed something about "wiring" direction in a tube amplifier experiment .... He does not sell cables and assimilating him to the pretense of any "cable" marketer is not fair at all....
It is evident that testing what he speak about has anything to do with " picking" some audiophiles to test the claims about cables on a theater....
Someone must do the experiment with the directed wiring of an amplifier before that and after that testing this "direction" differences with the same amplifier and learn how to characterise it... It is a learned bias experiment not something to be erased right on the spot with a placebo accusation....
All biases are not equals.... Some are beams and some other are only a speck of straw....
Read your classic....