While I have not spent much time at the higher end, of the B&W and Focal spectrum, they are both great speaker companies. I currently own a Nautilus 804 based setup as my reference system, and Focal Electra 905s as a channel system in my office. I personally prefer the B&W sound, but would never say that the Focal is a lesser quality speaker just a different sound. I don't think there is any other way to make this decision, you just have to listen and see what you prefer.