If you were to market a product, what would you do?


My question is a simple one. If you had a product that you wanted to market, little budget, how would you go about getting it out there in the market? In home dealerships, audio shows, online reviews, audio clubs, find people who are distributors for other non-brick and mortar audio products, etc?

bigkidz
There is nothing like a positive review from a critic with integrity (and a system suitable for your products). I would have Dick Olsher and maybe Art Dudley give your stuff a listen.
Beware the negative review! It can happen at the worst possible time. 😄

How about designing a website?

Yes, I know that will cost money too, but if folks had a link to click on that would show them photos, features, prices, and specifications, I think that would be money well spent.
Get a website going with high quality pictures and text. Get professional help with this even if it cost a bit - I can recommend people for this if needed.   Open a dealer account here on Audiogon and don't forget USAudioMart.  

Offer a short in home demo period money with a $ back guarantee less shipping of course.  Be aware of "Trieres" VS "Buyers" once you get familiar  with the process "Trieres" are easy to spot as they focus more on the possibility of return than how the components will fit in their system :-)  

Best of luck

Peter