why do people feel the need to buy expensive cable

It is the same as cable/fuse/etc break in nonsense - self-serving bs from unscrupulous dealers.

Example

Buyer: I tried it I hear nothing I want money back

Seller: You need to give it 8 weeks to settle in.

(8 weeks later)

Buyer: I still hear nothing I want my money back

Seller: Try the other direction

Buyer: Ok I reversed it but I cant hear anything I want my money back.

Seller: You need to give it 8 more weeks be patient...

(8 weeks later)

Buyer: I cant hear anything I want my money back

Seller: We are making pink ones now, they are three generations better. I will send you one in return for the orange mark 42.56b model. We don’t do refunds after 90 days but I assure you that the pink ones are amazing - every one of my friends has posted excellent online reviews. Just give it 800 hours to break in.

I can only surmise you’re referring to gdhal or maybe George or the Wolfman, you know, as opposed to someone who’s actually tried reversing direction and hears it plain as day. Oh, well, maybe you can take some time and come up with some other ridiculous thing to say. Don’t strain your brain. 🧠 I’m going out on limb here perhaps but wouldn’t customers be LESS LIKELY to purchase a cable or fuse from a dealer who told them there’s a long break in period or they had to try the /cable fuse both ways? Hel-loo!

Suggestion to gdhal - you might consider using the Bozo the Clown emoji instead of the HAL-9000 for your avatar.

@geoffkait 

Heads up, according to cleeds, it would seem you too have a problem with the caps lock key.