Can someone explain to me why : Accupahse Equipment is that expensive ?


…….I was recently looking into their Power Conditioners as well as their Amplifiers and for a company where there is very little reviews done on their products, along with a small ( here in the US anyway )  almost a cult following if someone could tell me why is their prices the way they are. I just don't understand it. I have listened to their equipment and is nice and the build quality is very good but ; I always said to myself ; '' Not for that price ". I do not mean to be in an any way inflammatory with this statement but is :  Accuphase the McIntosh of the East ?  McIntosh makes some nice stuff but is no way priced like Accuphase, however it seems to operate very much with the same business model ; you are paying for the name and the pride of ownership and the sound is very much dated. Maybe I am missing something here and the sound is very good and like Rolex you buy a piece and you are set for a lifetime. FM Acoustics is also another one of the those companies......Just looking for a really good amp and these companies come up in my search but I am just sitting here scratching my head ?           
garebear
garebear,

",,,and why are they soo expensive is the question..."  
The more I think of it, the more I come to the conclusion that appearance has a lot to do with it for many. I have never heard one, but have a hard time believing that the sound is crappy so I think that may be out of the question. Of course, someone may prefer a little bit different sound and so on, but that goes for any brand and any person. The looks however, may play a lot for someone satisfied with the sound and willing to spend for the appearance, too. It is all in the eyes of the beholder and importance that a buyer puts on certain aspects of her/his purchase. I am speaking from my own perspective on this. I like decent sound, but also want the machine to be pleasing in other ways. Accuphase looks like something that many could enjoy having in the room, or at least not feel like they are in an earthquake-resistance-testing facility. That would be good enough for me and, I suspect, a good number of people. Add some mystique, significantly augmented by very high prices, and you have a perfect combination and justification for keeping prices high. Good sound, pleasing unusual looks, and aura of something special and expensive. In that way, being expensive somehow becomes a motor for elevating prices further and making them justified. I guess that is what successful marketing is all about. Just look at car industry. I am not sure about watches.

"...why they do not seem to have such a presence here..."
I am baffled by that, too, but it seems to be an approach of these few companies with well-established names. They sell anyway and you have to work hard to be able to get them. Order, pay a lot, wait, etc. Again, kind of like cars. Adds the hype along the way.
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From my own experience the Accuphase Class A amps (e.g. E-650 and up) are a significant step-up from Pass or Luxman: Much more refined and detailed with a more natural and realistic presentation. They also measure perfect. Besides amps, where Accuphase outshines Luxman and Pass is for the DAC (DC37) and the phono stage (C37).

Furthermore build quality for Accuphase is not matched - there is a reason it is legendary; especially in countries like Germany that are renowned for perfectionist equipment.

Pass is very good value in North America and features a warmer and relaxed (and sometimes slightly more veiled) presentation; unfortunately oversea the price for Pass also doubles, so this is not so dissimilar to Accuphase in the US.

Luxman is very good, especially for the competitive price in North America (with the reorganized direct distribution). The new series looks even better built than the previous. Soundwise they are good but did not bowl me over when I heard them last.

Esoteric has excellent built quality, closer to Accuphase, and a step above Luxman and Pass IMO; unfortunately, I have not fallen in love with the sound of Esoteric. Also worth noting: the future of Esoteric seems to be in questions with Esoteric/Teac's parent Company (Gibson) in bankruptcy.
I researched this about two years ago when I was looking for an integrated amp.  At that time, I could buy two Accuphase amps from Japan for less than the retail price in the US.  And that includes the shipping.
The distributor markup is exorbitant!  All reputable manufacturers maintain distribution and repair facilities whether their goods are imported or not so that is not an excuse for these prices.  Customs and shipping are also very little relative to value.
Plenty of companies (Leben is one) manage to bring their goods to the US market at prices very close to Japan.  Last time I checked Luxman's markup was about 35% over Japanese retail.  Can't help but feel that Accuphase must be indifferent to the US and European markets to have chosen such a distributor.
Luxman is only about 25% less than Accuphase in Japan.
In the end, I bought a Luxman 507UX demo here in the US and I have been very happy with it.  Wish it looked more like an Accuphase though.
Rolex is a charity.  That is why they are able to sell their watches at such giveaway prices!

Thank you Mr andysf - as I am now coming to that conclusion as a well and appreciate your response as their does appear to be some more heavy handiness involved here . 

Mr-retsock thank you as well but I checked into Esoteric as I have whole stack of that stuff and Esoteric / TEAC is fine as a subsidiary of The Gibson Company as it is they you are struggling and not Esoteric.