Should I expect a discount from dealer for buying and installing complete system

Those are the prices that I am playing except for the Sony Blu-ray. He told me $$499.
I will ask him about a package deal
$250 an hour may be expensiveIf I hired one guy $125 an hour it would probably work out to the same amount. 
I can live with what they are charging for install. I have no doubt at all that it will be excellent work.  I think though that since I am buying so much equipment I should get a discount.
We first installed our home theater 11 year ago when we renovated our house. I regret not thinking about this business back then. We used an independent guy who our contractor recommended. At the time I knew zero about Home Theater. He definitely over charged, no doubt and did not set up receiver correctly, no sound calibration, installed 5 ceiling speakers when they all could have been in wall. The room was just frame. It all sounds good but I know it could have been a lot better for the money I spent

$250 an hour may be expensive. If I hired one guy $125 an hour it would probably work out to the same amount.

Installation is $250 an hour for a 2 man crew.

The dealer’s labor rate charge is $125 per man hour.
$3000 / $125 = 24 man hours. This is the total number of hours the dealer figured to do the job. Plus tax? (If the dealer is smart he added a little fudge factor to the labor hours he guesstimated to do the job.)

That’s not what the worker is being paid though. And there is a good chance there is lead man and a helper. (Lead man makes more money than the helper, usually.) The dealer has other costs than just the wages he pays the worker. FICA, workman’s comp insurance, unemployment insurance, Liability insurance, health benefits?, service van, insurance on the van, maintenance on the van, gas, tools, ect. On top of this he adds a percentage for overhead charges. He then takes that total times a percentage for profit markup.


I have no idea what the going rate is for an audio/video total install in Berkeley, CA. The dealer's price may be fair. Call around to other dealers in your area and ask what their hourly man hour rate is for the same comparable work.

If there are other audio/video dealers in your area I would compare prices. Check for independent customer reviews.

I would recommend you buy all the equipment and have it installed, setup, and calibrated, by the same dealer. Saves on finger pointing if there is a problem.



https://www.trackstreet.com/blog/map-pricing-vs-msrp-whats-the-difference

.

Yes that is why I am buying all the equipment from dealer. I did check some independent installers. One of them did some work for me when I was having a problem with a zone 2 channel not working. While he was here he did a proper install of my HSU sub which was not connected right. Doing that changed everything for me in my home theater. It's really good with the sub properly installed. I talked to him about new ceiling speakers and he suggested just starting with a high quality Yamaha amp. I asked what it would cost to install and calibrate and he said $800. I thought that was crazy which is why I wound up going to my dealer 

$125/hr in the Bay Area is fair. There’s no money in tv’s, Apple products, or the DVD player. The only profitable items are the speakers.

Asking for a discount could seem offensive to him. Personally, if I had a customer in your position, I’d be much more receptive if they asked “Hey, could you do this for $15000?” If he can’t, then it gives him the ability to counter back and maybe meet in the middle.

He did spend some time with you and you obviously like doing business with him, so it sounds like he’s adding value to you and the experience, rather than just being a box-pusher.