Dealer Discount

10%

Why would buying from an audio dealer be any different than buying a new car from a dealer, a boat, a house, or any other purchase From a dealer? MAYBE, I would pay close to retail for a speaker or tt vendor or possibly a dealer that knows how to setup the speakers or tt. Most dealers will sell you a pair of speakers or tt and you take it home and set them up yourself, why wouldn’t I look for the best price I can find or buy it off the internet?

I think 10% is good, it covers the sales tax in most cases. I know some dealers won’t discount, and if they back it up with good service during and after the sale, they earn it. But I usually get at least 10 sometimes 15 or 20, depending on the product. At the end of the day, the dealer has overhead and probably likes to eat, so I don’t push past the initial “ask”. But if it is met with “attitude” as some can project, I find the door that pulls on the way in also pushes to get out. There is always a dealer that appreciates you choosing to spend your hard earned money with him. 

Relationships should have zero to do with at least getting 10% off, unless it’s an extremely hot selling commodity, then the law of supply and demand kicks in and you should expect to pay retail, and in some cases, over retail.  But your average everyday “dealer can get as much inventory the want” stuff, I’d walk if not getting 10% off.  Who cares if they know you, sorry Elizabeth, these days it does not matter, if someone wants to remain in the brick and mortar business they’ll give the average Joe off the street that deal, or get ready for bankruptcy court.