If I remember correctly in Tom Peter’s book in search of excellence he said the best corporations had three driving characteristics they took care of their employees, customers, and their local community while in pursuit of profit. Such a culture is I believe inherent in small enterprises and lost in larger ones whose goal is only to maximize profits above all.
I believe most of us have had positive experiences with the small audio companies that when we call we get the owner or a person willing to spend time with us or who have policies that are consumer centered such as free 30 day trial in home with shipping covered both ways. Such a policy could threaten the very survival of the small shop but clearly puts the interest of the consumer first. Thanks for your insightful responses.
I believe most of us have had positive experiences with the small audio companies that when we call we get the owner or a person willing to spend time with us or who have policies that are consumer centered such as free 30 day trial in home with shipping covered both ways. Such a policy could threaten the very survival of the small shop but clearly puts the interest of the consumer first. Thanks for your insightful responses.