BMW is the new joke at the Honda and Toyota dealers. I have a very good friend that has owned 4 different BMWs and got so tired of them being at the dealer for reapirs he finally bought a new Toyota and never looked back.
Ever heard of Edmunds and KKB? Initial quality, durability and resale.... check it out. You will find names like Lexus, Honda and Toyota. Ummmm, Jauguar? Wow, one of the WORST in the list.
If you lease every 30 or 36 months, you cannot speak on the reliability of a car. Try owning a BMW for 10 years, put 120k miles on it, then lets discuss its repair record vs. a Lexus for example.