have said this in many cable threads
for dedicated audiophiles who sometimes change their equipment, it is good to treat a selection of cables as tools in a tool kit for final tuning, as they can and do subtly alter the sonic presentation, in terms of frequency response, perceived speed, openness, imaging qualities -- this is due to physics, different cables of different materials, construction, connectors, represent different electrical properties (r-l-c) and isolation from the surrounding elements
cost of cables is another matter, there is much marketing b-s, especially regarding hyper expensive cables... so long as the cables are well made, with quality materials and terminations, it is smart to know what cables do what sonically, one can use cables to get the synergistic effect desired at any given time
in my case, i have been at this for many years, swap equipment quite a bit
so for interconnects i have beldens cardas zu discovery cerious to smooth/warm the sound, kimbers nordosts nbs to liven things up up top, vampire and other shielded silver cables to get more vast open imaging with a subtle sheen, straightwire wireworld mogami and midgrade audioquest to start things pretty neutral when a new component is inserted, go from there, and so on...
there are those who say cables shouldn’t used a tone controls, in theory yes, but as a practical matter, experienced hobbyists do this regularly