You are correct about skin effect. Skin effect is a phenomenon that you tend to see at microwave frequencies. Your comments also point to one of the big problems in the audiophile game in general; there is too much BS in the selling of audio equipment. The reason, i suspect, is that most audiophiles know little about electronics and are therefore susceptible to marketing hype and "buzzwords". Add to it all, the "audiophile" reviews that you read by reviewers who often have undisclosed conflicts of interest that mean that they are really acting as salesmen for the vendors' products. For me, the net result is that I have become highly skeptical of the claims that I read. This loss of credibility, I think, is ultimately harmful to the industry.
09-01-10: Irvrobinson
Kijanki, skin effect isn't considered significant at audible frequencies. At 20KHz it'll be less than 0.2db, which is truly insignificant in the context of real speakers in a real room.
Strand jumping sounds like quasi-technical mumbo-jumbo to me.
Let me make a brief comment on you statement about the significance of inductance and capacitance in cable. Under the "transmission line" model, a wire can be characterized as a network of inductive and capacitive elements; then you analyze the signal distortion effects of this model. However, the transmission line model is also one that is primarily observed at microwave frequencies. At audio frequencies, the wire is basically a resistive element. But speaker cable might run on the order of 5-10 ohms/km so resistance should generally be negligible.
When people claim that they observe dramatic differences among cables (and they often do so using buzzwords like "sweetness", "focus" and similar BS), if the test is not minimally a blind test then I tend to discount the claims unless they can back it up with some objective data. I mean, in reality, when it comes to subjective judgments, you can pretty much convince yourself of anything.