I would take a look at Van Den Hul 352 hybred speaker cable. At $8 per foot, you can have the 32 foot pair for around $500. I have been using Van Den Hul cables for several years and have been very pleased with them. If this is too expensive, or if your friend's hearing loss is great, drop to the next level of cable Van Den Hul offers.
It would appear that a sub is in order also.
It would appear that a sub is in order also.