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  3. 1359048712

The Demise of the Hi-End Audio Store

Ok. So I've read hundred's of forum posts from a lot of people and one question keeps popping into my head. Where does everyone listen (test out) all of this equipment? I don't know about you but I live in a fairly populated area, Cleveland/Akron Ohio area, and while there are a few (and I only mean a few) high end audio stores in my area, there are limited hi end brands in those stores. Ten years ago that was a different story, but this is the reality today.

So while I want to listen to equipment I'm interested in (Jolida, Prima Luna, Silverline, LSA, the list goes on and on), there isn't the opportunity.

Does everyone really travel hundreds of miles to listen to new components or do you do your research and buy what you think will work and go from there?

Thanks
panfish
taters
1,149 posts
 
Chayro,

I think you're words really sum up the situation. I never thought it would come to that but life goes on.
stereolady
8 posts
 
I have personally gone into several stores, in several states. It always amazes me at how uninterested most of the salespeople are in helping a walk in customer. The stores are like ghost towns. It is not like they are too busy to answer my questions. I think in today's market, the audio shows are your best shot. I don't know of any store who can afford to stock multiple brands of ultra high end gear, when it may take months to sell! Turning your inventory is key to staying in business.
chayro
2,983 posts
 
Yeah, it was kind of profound at that. :)
mrtennis
3,295 posts
 
the future is manufacturer's going direct, selling their wares on the net.

dealer networks add a layer of mark up.
chayro
2,983 posts
 
I think I remember seeing pictures of some stores somewhere in Asia with boxes of hi-end stuff stacked on the shelves the way Staples does it - but instead of Dell and HP, you have Audio Research and Sonus Faber. I don't remember the brands exactly, but that's the gist of it. We're not used to that marketing model in the US, but hey, why not?

Also, Mr. Tennis - I'm not sure that direct marketing will lead to significantly lower prices. Look at ZU, for instance. I beleive the speakers were the same price for dealers and direct. With the direct marketing model, the manufacturer takes on additional responsibilities that necessarily drive up costs.
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