Reviewing the Reviewers - and the decline of HiFi


I know that Arthur Salvatore has an ongoing tirade with Michael Fremer, and whilst I don't wholly share his views so far as Fremer is concerned, I support the sentiment that reviewers themselves ought to be themselves reviewed.
I say this after having read another 6Moons review that basically says that the item they have reviewed is the best thing since sliced bread. With the exception of HiFi news - and that was about 7 years ago, and HiFi Critic (which is regrettably not distributed very widely as yet)- none of the magazines ever criticize products.
This may well explain why the industry is in such decline. Let's face it in the United States Breitling made more than the whole of the US HiFi industry put together! Think I am mad? Well think on this cars sell, and continue to sell well. New cars are by and large a luxury, because we can recycle old cars, but we convince ourselves on their necessity. Car reviewers are unfettered by the need to give wet reviews. The buying customers are therefore not forced to listen through the BS of a review to get some real and genuine information.
Manufacturers also have to wake up and not be so hypersensitive of any genuine comparative criticism - it leads to product improvement. The reviewing industry should get out of the habit of expecting 5 star reviews when they lend equipment to magazines for 'extended periods'. let's face it - most people see hifi and music as coming out of white ear buds, computers, and mobile phones.
lohanimal
Schubert while you're at it why don't you just ask Kr4 what his average "take" is since he is a reviewer. While I agree that there are industries in this country where there are serious issues with corruption and greed that may affect peoples' lives in a profound manner, hi-end audio rags, reviewers and the industry as a whole are not even on the radar. Besides, it is a luxury expenditure. If one feels the reviewers or magazines are dishonest it is easy enough to choose to not subscribe.
Tubegroover:

good points. It seems we agree (at least i think we do) --- that the context for professional review of audio equipment whereby the review would be of value (not biased, not absolute but relativistic, etc) simply does not exist and likely cannot exist.

i like your Consumer Reports idea... but, like you, such is not likely.

So... again, audio review websites, magazines, etc. --- they are pretty pictures and, essentially... nothing else.
After reading this I would like to become a reviewer. Even if for the long term loans of some of the pricier equipment that I am sure to love, even though the associated equipment isn't with me right now.
Nice cars watches good pens whatever I will review them also, all magnificent!
Actually it did exist and was an alternative to the mainstream audio magazines of the day. When JG Holt established "The Stereophile" in the early 60's it was to describe the subjective sonic characteristics of audio components, a first of its kind. It was a different approach in that the magazine didn't accept any advertisements unlike the other audio magazines of the day. There was a problem, it relied totally on a subscription base with no advertising. Of course from a business model perspective it meant that folks would have to pay more than the other magazines that accepted advertising. The value to the reader that the information provided would be ideally unbiased and uncumbered by the pressure from advertisers. It would provide what the reviewer heard (JG Holt) as well as measurements and how the two might correlate. The problem is the over the years, the magazine was never published on a timely basis which gave rise to another publication in the early 70's, The Absolute Sound with the same idea but a more timely publishing schedule.

Both of these magazines have evolved over the years and in order to stay viable and become profitable (a novel idea wouldn't you say?) decided to accept advertisements. It is tempting to be cynical when there is a conflict at play namely, is the magazine always being totally objective in describing subjective preferences and differences in components? I feel for the most part they do. Are they pressured by manufacturers' for good reviews of their products with the risk of losing advertising if not positive? I suspect that happens too. It isn't a perfect world and maintaing a viable business in a constantly changing business environment is not always easy. While there has been an evolution of both of these magazines most particularly Stereophile when Larry Archibald sold it to a larger publishing concern, I'm sure other pressures on the Editor/Publisher came into play. We as readers can't know these details but we can only rely on our own senses and experience when reading reviews.

There are numerous e magazines to read and there is a wealth of information, more than ever before, for audiophiles to gather data in order to make sound purchasing decisions. But yes, I agree, virtually any consumer interest magazine that accepts advertising yet reviews products can be viewed as nothing more than entertainment and "pretty pictures".
Me too Mechans, a hobby within the hobby. I'm sure that is how it is with most reviewers. Along with the nice discounts they may get for components that they like, remember, no dealer markups. That isn't corrupt, is it? Oh, where is the line!