I've owned some "big name gear with big VU's" that didn't give me the thrill of the LFD Mk.III sound. Trust your ears not the dealers ears, and if you buy with your eyes over your ears you are doing yourself a disservice. There are a bounty of integrated amplifiers $5K and under with way more visual pizazz that don't sound as good as the LFD Mk.III. Having owned LFD integrated amplifiers (Mistral, III and NCSE) - I vote LFD's Mk.III as best in sound and value. Always keep in back of your mind that sellers like to sell, distributors value their sellers who sell more the most. I could kick myself for missing buy of recent Mk.III with toggle power switch (original power switch was one functional weakness of Mk.III, functional because I consider a remote controlled integrated as useful but not essential, particularity when some of these "extras" may have detrimental effects upon quality of sound.