Neutral or warm? Which do you prefer?

Previously thought I preferred "neutral", by comparison, until I actually measured. Makes me wonder what some consider "warm".

I don't know what reality brings. I'll know it when I hear it.

I think warm works better with a cheaper rig

neutral when the hi fi is very good

in general, ymmv

I lean toward a gentle golden glow myself...

05-24-13: Jjrenman
I totally agree but if lots of people are using "neutral" to describe speakers with a tilted up frequency responce than what word are they they using to describe speakers that do the least amount of tonal shifts either up or down?

Well those that feel that tilted up high frequencies are "neutral" would probably refer to speakers with little tonal shift as rolled off, or warmer sounding. While those that like a true neutral sound would probably refer to such speakers as "neutral", or "natural" sounding. Those that like warmer sounding speakers would probably refer to the same speakers as a bit "bright" sounding.

Natural