why don't they get it?

While this is a generalization,it is because for the most part they just don't care.Audio equipment does not interest the majority of women.Most women that I've known are happiest with a small reasonably attractive system.Looks are more important than sound quality!!! Of course,other than expense,I could care less about my wife's fetishes for Coach pocketbooks and Diamond jewelry!!! By the way my wife has excellent ears and when pushed is an excellent judge of sound quality.She just doesn't care! Also the best way to buy a woman a present is to let her pick it out.It may not be romantic,but giving my wife my credit card always results in a gift she is happy with and when she's happy...

To Dupzyk, where were you a few years ago when I was shopping for a new mate? I'm lucky, my wife is wonderful, but she just doesn't get audio. Oh well, you can't have it all, I guess. Dan

hi schipo:

i think there may be another problem here--materialism.

maybe she is judging by appearance. this behavior may be manifested in other situations. there is another term that may apply--other directed.

in any case use some psychology and try to determine what motivates her behavior, to the extent you can, and observe consistent patterns. you may figure out why she objects to this purchase.

Look, my wife and daughters find the Jaguar XK-E to be the ugliest car ever. I think it has to do with hormones!

My three daughters and wife are all very much into music. They in fact keep up with new artists and explore new music better than I do. They are passionate about thier playlists. So in many ways they are better at what we always say here - "That it is not about the equipment, it is about the music". They just do not see equipment as we do with many wonderful exceptions of women on this site and elsewhere. They appreciate the elegance of design (ease of use)convience and cost of thier Ipods and my wife always uses WAV or lossless. For them there are at least four main drawbacks to the killer amp: cost, ugliness (industrial look), the space it takes, and 90lbs of weight. The esthetics of equipment may eventually cater more to the 50% who do most of the decorating around the home. When I brought my VonSchweikert VR4Sr's home, becuase they look like fine furniture with some interesting lines they were embraced. Gallo Reference and MBL's are out and WP7's in gray paint "looked like trash cans" in her opinion. Even the names are a turn off: VRSR4, WP7. We need names for speakers such as "Song Bird" in colors and patterns the dont make our living rooms look like shop from high school.