Bose buys McIntosh

Can't wait for all those McIntosh Bluetooth headphones and speakers at Best Buy for $29.95. Those will definitely be screaming "quality". Maybe they can put a green LED on them for branding purposes. Ugh. 

@moonwatcher Best Buy sells McIntosh now. Not sure what your point is. 

@tkrtrb125 just that we’ve seen this movie before, and the ending isn’t pretty. The same thing happened to AKG, the originally Austrian brand that made studio quality microphones. Once they were sold, the brand name recognition was used to market a bunch of cheap headphones, and such being sold at Best Buy now for the clueless masses that think anything slightly better than Apple ear buds is "audiophile". AKG doesn’t even manufacture their AKG-C480B pencil condenser microphones anymore. Gone. For us old geezers, we have to continually check our perceptions of these once venerable companies when we reach for our wallets. Very few of them are anything at all like they were 30 or 40 years ago. They exist in name only.

If I had $6000 burning a hole in my pocket to buy a tube amp, today, I’d be just as likely to buy a Rogue or Cary Audio as a McIntosh, maybe even more so.

Bose wanted into the ups ale market. Why spend and spend over years to develop that segment when you can just buy it? How they manage/interfere with the acquisition will have to be seen. Mac has an excellent marketing base that would best not be messed with.  Hopefully Bose will follow that. Rebranding would be disastrous. I’m on my way tomorrow to pay for a 7K amp. Great timing, right?

@howardlee get it while you can and while you know it is "good". I kick myself every time I record concerts, wishing I had bought some AKG-C480B mics when I had the chance...