We all have an interest in keeping the local dealers around for when we might need them, so auditioning gear there and then asking what they can do on price is fair game.
I once bought a pair of speakers that the local dealer didn't carry in stock (he had another of their products) and asked for a discounted price but still above what I would have paid going direct. I figured that having someone to stand behind the product locally and arranging to have it shipped via their regular shipments was worth me paying a premium so I would have support and come back locally. They were happy as they made a bit of money on something they didn't keep in stock.
Going direct to save a few bucks can result in local dealers going broke and leaving you on your own.
I once bought a pair of speakers that the local dealer didn't carry in stock (he had another of their products) and asked for a discounted price but still above what I would have paid going direct. I figured that having someone to stand behind the product locally and arranging to have it shipped via their regular shipments was worth me paying a premium so I would have support and come back locally. They were happy as they made a bit of money on something they didn't keep in stock.
Going direct to save a few bucks can result in local dealers going broke and leaving you on your own.