"
When you audition $20,000 in gear, if it's new, $8,000 or so goes right into the dealer's pocket."
Ok, then you have shipping cost, could be $500.00+, so now we have $7,500. Does the dealer offer home delivery & setup, I did, so we have that cost. Then there is rent, utilities, advertising, insurance, security, store furnishings, employees wages, taxes, computer system, etc.,before he realizes any profit. And, many times the profit goes back into inventory. If one wants to get rich, one is already or chooses another path other than a high-end B&M audio store.
While it might initially go "into the dealers pocket", it doesn't stay there for long.
Ok, then you have shipping cost, could be $500.00+, so now we have $7,500. Does the dealer offer home delivery & setup, I did, so we have that cost. Then there is rent, utilities, advertising, insurance, security, store furnishings, employees wages, taxes, computer system, etc.,before he realizes any profit. And, many times the profit goes back into inventory. If one wants to get rich, one is already or chooses another path other than a high-end B&M audio store.
While it might initially go "into the dealers pocket", it doesn't stay there for long.