The "most foolish" loudspeaker tweak/upgrade ... is

@ptss Haven't you learned??? Gon'rs don't like being told their $39k wires are foolish!!! If they didn't listen to common reasoning....their audiophile experiences...hell, technical facts....they why would they listen to you??? The arbitrary subjectivity of the distance between two points is subjectively subjective to your subjectiveness. DUH!!!

http://burwenbobcat.com/wordpress/wp-content/uploads/2011/01/SOUND-IMPROVEMENT-REAL-IMAGINED-OR-FRAUD.mp3

This is very fitting.

Thanks jetter. I know what you mean and am somewhat inclined to agree about the BS aspect of that statement. When I first read it I paused, went back and re-read it thinking I may have read it wrong initially. As geoffkait mentioned, perhaps there is some benefit in noise reduction or something else. It’s also conceivable they are using the term metaphorically.

https://www.goldenear.com/images/reviews/PRESS-RELEASE_GoldenEar_CES2017_Triton-Reference.pdf

@ptss wrote "testpilot it's my understanding wire shouldn't be heard... "

So your objection is merely with the price and is without regard to performance.