There is a high end store near my house that I had respect for until one day.
I was in there one weekend about seven or eight years ago just browsing with a friend when we heard this "Babooom Boooomm!" coming from their newly built home theater room. We walked in to see what all the shaking and exploding was about to find they were showing off an expensive DTS set up on which the movie "Twister" was blasting away.
It's not so much that this high end AUDIO store had added a home theater room that disappointed me. It was that they had one of those Sunfire True Subwoofers just blasting and major league distorting like a mofo. It sounded terrible. They obviously had the LFE cranked way too high. The driver was bottoming out and flapping like Godzilla farting, and the salesman smiled at us and said, "isn't it great?" I remember thinking, "yeah if you think the sound of mechanical parts ramming into each other during each cone excursion is a good thing, sure."