Like audio needs to look after the people who love music and audio. Products needs to be created for the 'real' needs of people. And not created for own personal benefit.
When you look after other people, you will get back more respect and you will sell more. It is all about focus. They are blinded by the money. That is why they focus on short term distance.
It is all about looking further. The main reason why audio is still at a low level is based on the fact that they are not able to look further.
I can garantee you that when you look further you will understand that there is a lot more. At this moment only a very low level in quality is being used in audio. Only research and the gutts to look further will create new inside information and knowledge.
This will give people a lot more quality in sound than what they give to you at this moment. The sound always will tell the truth!