New level of ridiculousness

There are all sorts of overpriced thing out there that don't give much or anything back in return. Just make sure you have deep pockets...and short fingers.

I think it's the mainstream belief that power conditioners don't make a difference that makes it a very niche product and why it continues to be so expensive.

The Sound Application devices are hand built and outside of recording studios, no one really knows about it. I only came to know about it through a friend, and I went in to listen to his system quite skeptical but his system sounded good. At first I assumed it was his gear. They were CJ GAT/ART with ASI Diamond Tango speakers with a 2 box EMM Labs as source. But removing just one of the conditioners changed the soundstage completely, it was startling. If bias is going to affect your judgement, I should not have heard any differences.

I can see why studios continue to invest in these conditioners.

This is not a power conditioner , just a power strip

That really puts things in perspective, esp. when I thought spending 3K on my "conditioner" was overboard.

I watched the product video and they make no wild claims. In fact, they make almost no appeal to audiophiles. This strip is being marketed as audio jewelry of exceptional build quality; that’s all.

According to Forbe’s, there are over 1100 billionaires. Some of those guys might lack imagination. So, the way I look at it, these guys with the power strip are just helping them out.