I am with Mrtennis here. Lets say a complete HiFi novice, but great salesman opened a store and an Audiophile with no sales experience. Who do you think will succeed?
Sure, you have to have some sales skills, but the salesman will only sell once to a newbee. Audio is'nt selling baked beans, if I go into a store, I will have questions about a product someone is selling, if I get flannel back, I am out of the door.
As far as kit to stock is concerned, you can not stock only stuff you like, but you can only stock from companies you respect, have a long track record and give customer support. How are you going to know who those companies are unless you have been round the block? Most customers are'nt fools and I hope most audiophiles with a significant sum to spend, are'nt. Do you think we can not distinguish a knowledgeable enthusiast from a salesman, whose last job was selling baked beans. If you can't, perhaps you should'nt be allowed out with your credit card. Should I get a hard sell in an audio store, by someone denigrating my kit and other manufacturers, I will not be going back.
Sure, you have to have some sales skills, but the salesman will only sell once to a newbee. Audio is'nt selling baked beans, if I go into a store, I will have questions about a product someone is selling, if I get flannel back, I am out of the door.
As far as kit to stock is concerned, you can not stock only stuff you like, but you can only stock from companies you respect, have a long track record and give customer support. How are you going to know who those companies are unless you have been round the block? Most customers are'nt fools and I hope most audiophiles with a significant sum to spend, are'nt. Do you think we can not distinguish a knowledgeable enthusiast from a salesman, whose last job was selling baked beans. If you can't, perhaps you should'nt be allowed out with your credit card. Should I get a hard sell in an audio store, by someone denigrating my kit and other manufacturers, I will not be going back.