Atmasphere I know it can be different for that reason. My question is if it is in fact done that way? What is the intended audience? Audiophiles that care about the best possible sound or Iphone and Bluetooth speaker users looking for a new toy? At Urban Outfitters on 5th ave Manhattan, over the holidays, they had a large section dedicated to electronic toys. It included things from the cheapest Crosley to several entry level turntables. Also a decent selection of new records $30 a pop or more. I wonder if the records are made to just sell new junk to the masses or to truly take advantage of the format? I suspect the former to a large extent. A lot of the new record releases had nice packaging and artwork, etc. and seemed substantial, but is that just a glossy package?