Steakster wrote,
"The Pet Rocks sold pretty well."
Of course the pet rocks sold well. It’s all in the marketing. The original idea for the Pet Rock was actually PT Barnum’s Stone Soup, a concept not unlike my Brilliant Pebbles as fate would have it. Coincidence? But the pet rock’s big attraction was the packaging.
"The genius was in the packaging. Each Pet Rock came in a cardboard carrying case, complete with air holes, tenderly nestled on a bed of excelsior. Mr. Dahl’s droll masterstroke was his accompanying manual on the care, feeding and house training of Pet Rocks. "If when you remove the rock from its box it appears to be excited, place it on some old newspapers,” the manual read. “The rock will know what the paper is for and will require no further instruction. It will remain on the paper until you remove it.”"
Thus was born the Intelligent Rock. A harbinger of Things to Come?
"The Pet Rocks sold pretty well."
Of course the pet rocks sold well. It’s all in the marketing. The original idea for the Pet Rock was actually PT Barnum’s Stone Soup, a concept not unlike my Brilliant Pebbles as fate would have it. Coincidence? But the pet rock’s big attraction was the packaging.
"The genius was in the packaging. Each Pet Rock came in a cardboard carrying case, complete with air holes, tenderly nestled on a bed of excelsior. Mr. Dahl’s droll masterstroke was his accompanying manual on the care, feeding and house training of Pet Rocks. "If when you remove the rock from its box it appears to be excited, place it on some old newspapers,” the manual read. “The rock will know what the paper is for and will require no further instruction. It will remain on the paper until you remove it.”"
Thus was born the Intelligent Rock. A harbinger of Things to Come?