chayro
Because the ownership caps on radio stations were lifted - allowing giants such as iHeart (Clear Channel), Cumulus and Citadel to own hundreds of stations and "clusters" in many markets, formats fragmented. There is simply no reason for a corporate owner to compete with itself in a given market. The days of innovative station owners such as Gordon McClendon and Todd Storz are long gone. And the huge debt acquired as the radio consolidators started buying stations means they can't afford to take a chance with programming.
... IMO, the "top 40" of the 60s and 70's was more varied in nature than the current music being played on stations like WKTU, which I listen to ...That's certainly true, but it reflects the changes in radio broadcasting and corporate ownership as much as the change in popular music.
Because the ownership caps on radio stations were lifted - allowing giants such as iHeart (Clear Channel), Cumulus and Citadel to own hundreds of stations and "clusters" in many markets, formats fragmented. There is simply no reason for a corporate owner to compete with itself in a given market. The days of innovative station owners such as Gordon McClendon and Todd Storz are long gone. And the huge debt acquired as the radio consolidators started buying stations means they can't afford to take a chance with programming.