Why are LCDs more popular than plasma?


I have a rough time seeing differences in picture quality between brands and models, but the difference between plasma and LCD are overt even to me. When I go to bestbuy, fry's, etc. and gaze at their displays of flatpannels, plasma televisions just look beautiful, despite the reflections, while LCDs just remind me of working on my laptop. Is there more merit to the quality of LCD than I observe or is there some other reason LCDs outnumber plasmas?
ohlala
Plasma units are vastly superior but many have issue's with the glare, worry about burn-in and many only spec to 720P so folks go for the higher 1080I and 1080P specs LCD offers. Even at the higher specs they just dont look "right" to me, the flicker and shutter in fast transitions, black levels in all but the most expensive units are laughable and they do have that laptop moniotr look, all this and they are more expensive!...go figure.
I have both and plasma is better. While it is true that LCD can give out more light (convincing in direct sunlight).....they fail in low light situations and start to look like a projected screen - they just can't cut it in low light conditions - I was fooled by 10,000 to 1 contrast claim for LCD and believed the lies - when I got home and made a direct comparisoin the Pansonic Viera wins hands down over sharp Aquos..... the claims like most audiophile marketing stuff is BS....shame on the misrepresentative claims by Sharp!!!!
I'm Not sure in the US but in Australia its mainly due to a very strong LCD advertising push. When lined up next to each other i can not see why anyone would choose LCD but as Johnny highlights its not always a quality of picture choice. Its interesting to see some of the push back by a couple of companies here in australia Panasonic is running a very big "this is the advantages of Plasma Campaign" Pioneer with its new Panels are also pushing the advertising button more so the in the past. For me its the transition & the brighness LCD that just doesn't do it.
The only real advantage LCD has over plasma is the burn in problem and it is not as much an issue as it once was. Modern plasmas are about as susceptible to burn in as CRTs. Most people don't realize that an LCD screen can suffer from burn in also. Most newer plasma screens refresh themselves to get rid of burn in and the new Panasonic pro monitors will have non glare screens. I have both plasma and LCD monitors and the Panasonic pro plasma looks much better than any LCD I have seen.
I just dont get why people buy LCD, Shadorne is right, they do look like projectors and for about the same or a bit more if you can accept LCD you may as well just get a Projector if you can control light....atleast that way you get a huge picture for movies. I wish the rest of the world would catch on so LCD prices crash and are valued at what they are actually worth.