OPPO vs BR HD?


I was wondering what the general consensus is on BR lasting. I have been thinking of finally going the HD route but even after HDDVD's demise I still don't know if going with BR is the right call. Seems to me the average consumer is still going SD DVD and will so for quite some time(till hardware and software come down in price). With that being said, SD DVD's are still 99% of the market share. I am wondering if going with a solid upconverting DVD player such as the OPPO 980 is the smarter route at this point in time...

Any thoughts????
zigonht
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I think the audio of the new formats gets lost--in that it is superior--and some earlier players don't support true-dd dts ma even thru hdmi. They are now coming out with more players and receivers that decode these new formats.
Just as an example my Pioneer Elite '95 and Onkyo 875 receiver, sound much,much better than my 3 yr.old top of the line Marantz/Arcam---at 1/3 the price.(ea.) I guess if you haven't heard these new audio codecs;you can just assume BD is all about the picture but it ain't.
avguygeorge,

I've heard the Onkyo and was impressed by the sound,but my issue is that how many BR dvd's even have the newer codecs presently? Secondly, all new releases don't come out in BR format. Thirdly, BR is such a small part of the market presently, is it going to survive!!

Probably still to early to tell and still to early to start replacing pre/pros and spending $500 on a dvd player on a format that is still not the front runner...
how about the online DVD N...x. rental service? They already have all BR release to date in their catalog.