Kemp Electronics....has anyone try this?..lol

it never ceases to amaze me the idiotic phrasing that companies use to 'explain' their tweaks...and ppl believe them...many folks that buy these products will say 'i don't care about the science, all i know is that it works in my system'...then why do companies even bother to come up with explanations (that are completely bogus from the scientific point of view) if ppl don't care how those things work? they should just say 'buy this! you have too much money and we know you want this gizmo, and you'll make yourself believe that it works'...done.