Besides, it’s not like burning in cables is a product or anything give me a break!
LOL. The very link you are referring to as "puffing" is promoting just such a product:
"However, the best solution is to treat your cables using a designated cable burn-in device such as Nordost’s Vidar.:
Geoff, do you ever just slow down to test your claims with reality?
I noticed the post you removed was rather rashly inaccurate as well.
(Uh...it was Nordost’s "blog" on Nordost’s official site, promoting a Nordost product) ;-)