Yter cables direction

Why would you think it is important if manufacturer doesn't (doesn't mark it)?  I could not find anything about directionality on their website.

As if I needed to repeat myself for the millionth time but all cables are directional 🔜 whether the manufacturer acknowledges it or not, or if the cables are marked or not. anything with wire in it. (Sometimes manufacturers are a little bit slow on the uptake as it were or they never got the memo.)

i just saw where Yter mentions their cables address homogeneity of the conductor crystal structure so maybe they have a handle on directionality.

Geoff says "i just saw where Yter mentions their cables address homogeneity of the conductor crystal structure so maybe they have a handle on directionality.

Final multiple choice exam for Geoff, not pop quiz, rpt, not pop quiz.  If the manufacturer has a handle on wire directionality, and does not indicate what direction said wire should be installed, either:
1.  His employees forgot to mark the directionality on the wire?
2.  His employees lost tract of the directionality so didn't mark the wire either way?, or 
3.  The manufacturer doesn't think you can hear a difference regardless of the direction the wire is installed in the audio application?