Considering there have been tons of dealers selling brand new in box raidho speakers at 40-50% of msrp, Raidho seems to be generally priced much higher than what the market can really support. If I’m gonna drop that much cash I’ll want a full range standmount with no compromises like a TAD CR1 or the like. Raidho is trying to straddle the line between trendy/lifestyle and performance.