It's about component matching. I have an SX-980 which I love in my all vintage Pioneer set up. The Pioneer can be brighter sounding, so with digital content and some modern bright speakers it could be too much. Sounds like you're not satisfied with the match..question is what change will give you that sound. I usually start with speakers that will give me the sound I like and then find components that drive them best. Cables upgrades can add some clarity but I doubt they would change the tone the way you want.
PL530 turntable > SX-980 > CS99A speakers
Full sound, not at all bright.
PL530 turntable > SX-980 > CS99A speakers
Full sound, not at all bright.