I rarely shop at retailers for the same reason I dread going to car dealerships — I feel like the salesperson and I are on opposing teams. I want “best bang for the buck”, and I am not a lavish spender like someone who expects to pay $10,000 for a pair of loudspeakers or $125,000 on a Porsche. If I go into a hifi store, I expect the staff to try their best to up-sell me on a more lavish system than what I want, and while I don’t mind looking, I know what I want to spend and that might not even be worth the salesperson’s time. I want retailers to be able to stay in business, just in general, but I don’t want to consider what they need to pay rent or keep the lights on, or pay for staff, when all I want is a good deal. There is a high-end audio retailer in my town, but I have never been there because I assume that I can get what I need, for less, and not have anyone try to talk me into a home theatre when all I want is stereo music. I have been in stores in which the employees obviously see that I am not spending the kind of money they need to bring in, and I don’t like disappointing people.
What is the average dealer mark up?
What is an "average" mark up on quality or high end audio gear? I realize that there are many manufacturers who force dealers to hold this tight and not disclose, but surely without naming specific manufacturers there are some here that do in fact know the mark up.
Let the fun begin!
Let the fun begin!
- ...
- 94 posts total
- 94 posts total