2. misc-audio
  3. 154716-2319

Your memory of Audio Marketing, esp. B.S.

O.K. most of us old f--ts remember "the Copper Top Battery,  "when it rains, it pours", "I'd walk a mile for a Camel"(wouldn't go accross the street for a woman), "the quicker picker upper" and so very much more.  Kind of sad that most of us can do a commercial product jingle from an ad that hasn't been used for 20+ years.

My question is, what are/is some of the great Audio marketing B.S. phrases, slogans..etc. from the extended history of audio/high-end audio.  The first one is (with Ella) "is it live or is it Memorex", and of course we knew that Ella was great and Memorex was not. 

whatjd
jetter
3,033 posts
 
Here is the real thing

"The Orange Duplex.... We then apply all Orange Fuse processes, including a multi-stage high voltage treatment first developed to improve current and voltage transfer in our limited edition Galileo SX PowerCell. We then apply the same UEF Compound developed for the Galileo SX PowerCell for our most holographic duplex to date. The accumulative result is a more three dimensional and higher resolution duplex that never sounds strident despite its high resolution. …..."

No I haven’t tried one out, I would never pay $285 for a receptacle, money back guaranty or not.

oregonpapa's avatar
oregonpapa
4,867 posts
 
jetter ...

It's all in the presentation. It's a sales job. That, however, doesn't mean that the product doesn't provide the improvements promised. There's an old adage in the sales business ... "Don't sell the steak, sell the sizzle." 

And by the way, my comment regarding pompous EE holders was in response to the above post by Georgehifi:

  • "Yeah how long before that last voodoo snake oil fuse thread got culled? they all deserve the same fate.
  • There’s always some manufacturer trying to make a buck from the poor gullible idiots that believe their BS, they have no conscience, and BS spews forth from them and their shills, who are just as gullible and idiots."

How his constant demeaning of other members doesn't raise the ire of the moderators is beyond me.

Frank

geoffkait's avatar
geoffkait
23,365 posts
 
Damage Control! Damage Control! All men on deck! Battle stations! Everybody get from street! 😩 😩 😩
tomic601's avatar
tomic601
12,911 posts
 
“ Look them straight in the eye and tell them it’s gotta be Marantz “


tomic601's avatar
tomic601
12,911 posts
 
“ Team sizzle, all hat no cattle, so no steak for you !”
More to discover