Margin on speaker sales by high end dealer

"jetter
Not so sure I see a negative intent of the Ops post that a few of you are implying. Give it a rest!"
I did not address it in my prior response, but the negative intent is pretty clear. The subtext in the initial comment quoted below is "The dealer did not really do much of anything. I spent $10k and did not go to their shop. How much did they make for a minimal effort"

emergingsoul
"So you spend 10k on a pair of speakers. Seems very simple to do by a high end dealer. And most often done without an Instore visit.
So how much are they making?

I don’t use dealers and I don’t tire kick products at a dealer then buy online: new or used.
I take advantage of going to as many shows as I can during the year to narrow down my search, then make the purchase. Most dealers don’t have all the products that I like so it would be very hard to compare what their speakers with their gear sounds like vs those speakers in my room with my gear

All those added costs is how svs and tekton design can give you great products much cheaper by direct sales.

Back when I was selling audio, speakers were a rather high profit item and offset the low profit on electronics.  The two biggest profit generators were phono cartridges and, by a mile, fancy cables.

My answer is "I don't know"

I'd expect the mark-up to be 30-50% - this is typical for consumer goods/electronics.

The range will differ at price points, according the distributor agreement and the like.

Many manufacturers provide specific requirements such as demo units, stocking levels and on top of that then include promotions based on annual volumes and such.

A dealer that doesn't abide by their distribution agreement can get dropped and companies with strong brand names will penalize poor actors.

Manufacturer's also have 'upgrade' programs to provide additional revenue opportunities for dealers.  This provides dealers incentive to promote their products.